Creation of an advert for the specialist wine press to promote a wine and wine tourism trade show in the Mediterranean.
The visuals respect the editorial codes of the medium, but stand out visually: a structured composition, a direct message and effective highlighting of practical information (dates, venue, highlights). The graphic treatment is based on the event's visual identity, with a balance between attractiveness and legibility.
A format designed to attract the interest of professionals in the sector, within a framework of targeted distribution.
